Streamlining User Experience in a Fragmented Landscape

In the convergence of traditional finance and the Web3 space, users are left juggling multiple platforms to manage their assets. This fragmented landscape demands a revolution.

Why it matters:

With nearly 2000 DeFi platforms and over a thousand distinct blockchains existing in 2024, it’s time to refocus on what truly matters: the user experience.

The Big Picture:

It feels as though every developer is busy launching their own Layer 1, Layer 2, and now Real World Asset platforms, expecting users to constantly cross-bridge with every new protocol. The reality is that people are exhausted from spreading themselves thin across various platforms.

• Fragmented Services: This fragmentation leads to a poor user experience, where individuals must juggle between banks, crypto exchanges, DeFi, and RWA services, not to mention the bridges between blockchains.
• Siloed Ecosystems: Users are often restricted to using project-specific tokens, which can suffer from volatile pricing.
• Tedious Asset Transfers: Managing assets across different protocols is cumbersome and inefficient.

And the Old World?

Many citizens in developed societies already have accounts with banks or Neobanks for deposits, broker access for ETFs, and have been forced onto early crypto exchange platforms in pursuit of fleeting bull runs.

What users are saying?

Our survey and risk profiling information since 2021 reveal that users desire fewer coins and more comprehensive solutions. They want a service that offers a clear range of investment products, including the simple purchase of digital assets, best-in-class custody, and a straightforward DeFi or RWA offering, all in one place.

Between the Lines:

At TradeTogether, we champion the idea of Web3 wealth management. Listening to our users has led us to believe that breaking down these silos, including access to ETFs, is crucial. Since the registration of our Fund Vehicle schemes for Accredited Investors in 2021 and our applications for multiple licenses across the globe, we have been proactive in consolidating these services by segregating each one and selecting the right partners. Our upcoming tech releases will be the culmination of these efforts, providing an all-in-one user platform that is essential for unleashing Web3’s full potential.
Register on our website and contact advisor@tradetogether.com to learn more about how we can help you navigate the future of wealth management.